Top 5 Drawing & Coloring Apps on iOS in Australia - Q2 2023

During the second quarter of 2023, the top 5 drawing and coloring apps on iOS in Australia showcased varied trends in downloads, revenue, and weekly active users. Here’s a detailed look at their performance based on data from Sensor Tower.

Color by Number：Coloring Games by Wildlife Studios saw a steady increase in revenue, peaking at around $7K in the week of June 5. Downloads saw a decline from 7.7K in early April to 4.4K in late June, before a sharp increase to 6.5K in the last week of June. Weekly active users started at 23.5K in late March, fluctuated throughout the quarter, and ended at approximately 24.6K in late June.

Disney Coloring World by StoryToys Limited experienced a revenue peak of about $3.9K in the week of June 19. Download numbers fluctuated, starting at 1K in late March and reaching 1.8K by the end of June. The app’s weekly active users grew from 2.3K in late March to around 3.2K by the end of June.

Crayola Create and Play from Crayola showed consistent revenue trends, peaking at approximately $3.1K in early May. Downloads varied, starting at 987 in late March and reaching 1.3K by the end of June. Weekly active users saw a slight increase from 1.9K to 1.8K over the quarter.

Adult Coloring Book - Pigment by Pixite Inc. had stable revenue figures, peaking at around $2.2K in the week of June 12. Downloads ranged from 540 in late March to 819 by the end of June. The app’s weekly active users grew from 779 in late March to approximately 1.1K by the end of June.

Kids Drawing Games for Girls 5 by Bini Bambini Academy saw a peak revenue of about $2.3K in the last week of June. Downloads fluctuated from 1K in late March to 1.6K in the last week of June. Weekly active users increased from 2.1K in late March to approximately 2.8K by the end of June.

For more detailed insights and data, please visit Sensor Tower.